LBi Netrank Blog

Search marketing rejoins the mainstream?

Posted on 1st February 2008 at 2:20 am by Manley

I had to give a presentation to a non-technical marketing team on the loose subject of 'Search Algorithms'. There seems to be a reluctance amongst many traditional marketeers to embrace search, but old-school marketing is still one of the most powerful elements of search PR.
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Googlebombs are back?

Posted on 29th January 2008 at 9:22 am by Manley

Linkbombs, more commonly called Googlebombs, have largely disappeared from the Google SERPs in the last 12 months.

Does a recent example of an unexpected search result mark a comeback or is the algorithm still working?
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Big News for Netrank

Posted on 28th January 2008 at 10:04 am by Manley

This blog has been somewhat quiet of late, but we have been very busy, and are pleased to announce that Netrank is now part of LBi.
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Netrank plays well with others.

Posted on 14th January 2008 at 3:23 pm by Manley

Netrank works well with others and offers a return on investment that is qualified by both our clients and Revolution Magazine as being the best amongst search engine marketing agencies.
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Wikia Search lives up to expectations.

Posted on 7th January 2008 at 9:52 am by Manley

Wikia Search, the new search offering from Wikipedia founder Jimmy Wales' for-profit company, Wikia inc., is now in alpha.

Will this project prove to be the competitor to Google which Wales predicts?
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Geo-targeting for organic local search

Posted on 1st January 2008 at 3:17 pm by Manley

As analytic packages allow for greater granularity to geo-targeting and the adoption of mobile devices increases, how local does local have to be?

I am going to argue that you should not give up on nationally targeted geographically specific keywords just yet.
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Death of an index

Posted on 21st December 2007 at 2:56 am by Manley

Now that its supplemental results will no longer be . . . well, supplemental, I suppose . . . where does that leave those pages which were languishing in Google purgatory?
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