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Blog Posts Tagged 'online advertising'*

Yahoo! - Microsoft search deal approved and imminent

Posted on 19th February 2010 at 5:14 pm by Simon Howland

The Yahoo! - Microsoft deal has now been passed by the European Commission, paving the way for it to be implemented within the "next few days" according to an official press release.
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Permalink | Comments: 0 | File under: google antitrust search online advertising acquisitions yahoo! microsoft

TV advertisers try to play down their online nemesis

Posted on 30th September 2009 at 1:17 am by Christopher Tate

On the day that it is announced that Internet advertising has overtaken the Television sector in the UK, questions have been asked about whether or not the term 'Internet advertising' is fair to its TV competitor.
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Permalink | Comments: 1 | File under: marketing online advertising tv

Mirror launches 3am Girls site.

Posted on 20th August 2009 at 10:19 am by Caroline McGuckian

As print newspapers change their attitude towards online content delivery, we take a look at one of the classier of the latest batch of web offerings.
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Permalink | Comments: 0 | File under: google marketing online advertising keywords

Why are my Google AdWords Ad Preview Tool results different to the main results?

Posted on 3rd February 2009 at 10:41 am by Manley

I have had a few queries regarding Google's AdWords Ad Preview Tool, specifically, why are the results displayed subtly different to those of the main results.

What causes this change and why?
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Permalink | Comments: 0 | File under: google adwords online advertising

Will Google buy Valve?

Posted on 17th September 2008 at 3:44 pm by Ian Macfarlane

Rumours are going round that Google might buy Valve, and through it acquire the leading games distribution platform, Steam. What would this mean for the industry?
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Permalink | Comments: 0 | File under: google online advertising acquisitions

Google Content expands

Posted on 20th May 2008 at 8:10 am by Christopher Tate

As of yesterday, Google Content Network has added new advertising partners in North America.
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Permalink | Comments: 0 | File under: google online advertising

Are Google the irresistible force and the immovable object?

Posted on 26th November 2007 at 4:24 pm by Chris Dugdale

Google seem utterly unassailable as king of the search hill, but equally their tide of acquisitions seems equally unstoppable. What are they up to and where can it lead?
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Permalink | Comments: 0 | File under: google online advertising acquisitions

Google play fair on Pay-Per-Click

Posted on 15th November 2007 at 3:58 pm by Manley

Google is changing the format of Pay-Per-Click AdWords appearing on AdSense sites to reduce the cost to advertisers from accidental clicks. This move looks like it will slash revenue for the search giant. Is Google playing fair at its own cost or is this a shrewd commercial move?
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Permalink | Comments: 0 | File under: google adwords ppc click fraud online advertising

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